From Pathways to Perfumes

Dear Traveler,

Firenze Fragrances began with a journey—one that started with love and led me across the world. Leaving Canada behind, I followed my beloved to Australia, where my passion for travel truly took shape. Every new place deepened my love for exploration, but it was in Bali that everything changed.

Surrounded by the scent of plumeria, I searched for a fragrance that could capture the feeling of that moment. Instead, I discovered something unexpected—many perfumes contain phthalates, parabens, and alcohol, ingredients that can cause skin irritation, discoloration in the sun, and even affect hormones. I was shocked. How was I not aware that a product I was using daily was affecting my health?

I wanted something better. A fragrance that was luxurious, sun-safe, and perfect for travel. That’s how Firenze Fragrances was created—oil-based perfumes that nourish your skin instead of harming it- without compromising luxury and quality. 

Each bottle is a piece of my journey, and now, it’s part of yours. May these fragrances accompany you on your wildest and most memorable adventures—whether it’s meeting the love of your life, wine tasting in Italy, climbing the Rainbow Mountains in Peru, or helping your daughter get ready for her wedding. A scent that will capture the feeling of your favorite moments.

With love,

Firenze

Founder, Firenze Fragrances